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SAQ Wire

maroisvin.jpgPremier Pauline Marois and the Parti Québécois, in tandem with the Société des alcools du Québec, recently went public with a concrete plan to stock more wines from the province on SAQ shelves. The initiative will take place over the course of three years, from 2014 to 2017, and will couple with capital investments in the industry from Quebec City. A slew of incentive programs will also kick off next year to encourage consumers to buy and drink more local juice. Some producers, however, told the media that the Marois announcement was a case of too little, too late. [CBC]