In "Burger Week begins today", CultMTL meticulously chronicles another theme week from Na'eem Adam, of PR firm 1Milk2Sugars, and "entrepreneurially adventurous lawyer" Theirry Rassam. (The duo is also responsible for a poutine theme week in February.) Of the week of burgers, which includes some 47 participants (inset, the entry from Uniburger), the site writes: "Each resto has developed a totally new, original burger for your tasting pleasure, available this week only. Try a bunch and vote for your favourites using the hashtag #LeBurgerWeek." [CultMTL]
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